Apply Now

Learn More

Empowering musicians with the skills, community, and industry access to build lasting careers.

Enabling Artists since 2021

India’s First Definitive Music Development Program

Apply Now

Learn More

Apply Now

Learn More

Empowering musicians with the skills, community, and industry access to build lasting careers.

Enabling Artists since 2021

India’s First Definitive Music Development Program

Apply Now

Learn More

“The most wholesome, loving and educational space I have ever entered as an artist.”

“The most wholesome, loving and educational space I have ever entered as an artist.”

— Tanmaya Bhatnagar · Singer | Songwriter

What is Amplify MUSIC INCUBATOR (ami) ?

What is Amplify MUSIC INCUBATOR (ami) ?

Built for the Independent Artist

Built for the Independent Artist

India’s indie music scene is growing. The infrastructure around it hasn’t kept pace. There’s a real shortage of structured development, industry access, and knowledge built for the way independent artists actually work.

AMI exists to close that gap through entrepreneurial development for emerging artists, artist managers, and the professionals around them.

Since 2021, we have hosted 7 cohorts & enabled 90+ artists to change the way in which the view and navigate the music industry.

Amplify Music Incubator (AMI)

AMI, our flagship initiative, is a 4-week holistic artist development program 3 weeks online, 1 week residency in Goa built to give independent artists the knowledge, network, community, and clarity they need to move their careers forward.

It stands on five pillars: Music Business, Creativity, Artist Wellbeing, Songwriting, and Public Performance.

AMI, our flagship initiative, is a 4-week holistic artist development program 3 weeks online, 1 week residency in Goa built to give independent artists the knowledge, network, community, and clarity they need to move their careers forward.

It stands on five pillars: Music Business, Creativity, Artist Wellbeing, Songwriting, and Public Performance.

What is Amplify MUSIC INCUBATOR (ami) ?

How It Works

How It Works

What We Cover

Creative Entrepreneurship Fundamentals

Performance Enhancement

Audience Development Strategies

Digital Content & Marketing

Financial & Legal Frameworks

International Market Opportunities

Potential Revenue Streams

Creative Collaboration Techniques

Peer-to-Peer Learning

Well-being Practices

and more

What We Cover

Creative Entrepreneurship Fundamentals

Performance Enhancement

Audience Development Strategies

Digital Content & Marketing

Financial & Legal Frameworks

International Market Opportunities

Potential Revenue Streams

Creative Collaboration Techniques

Peer-to-Peer Learning

Well-being Practices

and more

Our Impact

7

cohorts completed

90+

artists enabled

900+

hours of workshops & mentorship delivered

100+

performance opportunities created

120+

industry professionals engaged

15

15

cities represented

Our Community

The Artists

Cohort 7

Cohort 6

Cohort 5

Cohort 4

Cohort 3

Cohort 2

Cohort 1

Aamir Rizvi

Aarifah Rebello

Abhibyanjana

Manga(s)

Akshita Mengi

Anika

Mohak

Punch M.

Pruthvi

Rae Mulla

Saila Da

Shama

shef’s kiss

Shourya Malhotra

Signal W

Tre Ess

Swara

Tarang Joseph

Our Community

The Artists

Cohort 7

Cohort 6

Cohort 5

Cohort 4

Cohort 3

Cohort 2

Cohort 1

Aamir Rizvi

Aarifah Rebello

Abhibyanjana

Manga(s)

Akshita Mengi

Anika

Mohak

Punch M.

Pruthvi

Rae Mulla

Saila Da

Shama

shef’s kiss

Shourya Malhotra

Signal W

Tre Ess

Swara

Tarang Joseph

What Artists Say

What Artists Say

  • T.ill Apes

  • Sheherazaad

  • Anoushka Maskey

  • Yuhina

  • Jatayu

  • Irfana

  • INGA

  • Derek & the Cats

  • Andrew Sabu

  • Sudan

  • Ranj x Clifr

  • Sunflower Tape Machine

  • Many Roots Ensemble

  • Apartment Upstairs

  • Easy Wanderlings

  • Fakeer and the Arc

  • The Derelicts

  • Bawari Basanti

  • Pakshee

  • Second Sight

  • Tankbund

  • The Soul

  • Derric and Nida

  • DohnRaj

  • Fopchu

  • Gouri & Aksha

  • k o k u m

  • Mannequin Disorder

  • Merak

  • Micah

  • Saachi

  • Shreyas Iyengar

  • SIRI

  • TribeMama MaryKali

  • Won Tribe

  • Abdon Mech

  • Anoushka Sivasankar

  • Bebhumika

  • Corner Cafe Chronicles

  • Fox in the Garden

  • Huyana

  • Klanjan

  • Peekay

  • Perp

  • Priyanka Nath

  • RAJ

  • Rono

  • Samuel Apozozo

  • Tanmaya Bhatnagar

  • Anchit Magee

  • Anoushka Maskey x Cosmic Grooves

  • Chirag Todi

  • Frizzell D’Souza

  • Gaya

  • Lavi & Foenix

  • Meera Desai

  • Moli

  • Sidharth Bendi

  • Tin Tin

  • Utsavi Jha

  • Gandhar

  • Gooth

  • Harini Iyer

  • Jeremiah De Rozario

  • Nowhere Station

  • Queendom

  • Rishabh Iyer

  • Sagar Verma

  • Sanoli Chowdhury

  • Sreeja Chakra

  • Sugandha Ram

  • Tiana Tara

  • Aamir Rizvi

  • Aarifah Rebello

  • Abhibyanjana

  • Mangas

  • Akshita Mengi

  • Anika

  • Mohak

  • Punch M.

  • Pruthvi

  • Rae Mulla

  • Saila Da

  • Shama Kumar

  • Sheifali

  • Shourya Malhotra

  • Signal W

  • Tre Ess

  • Swara

  • Tarang Joseph

  • T.ill Apes

  • Sheherazaad

  • Anoushka Maskey

  • Yuhina

  • Jatayu

  • Irfana

  • INGA

  • Derek & the Cats

  • Andrew Sabu

  • Sudan

  • Ranj x Clifr

  • Sunflower Tape Machine

  • Many Roots Ensemble

  • Apartment Upstairs

  • Easy Wanderlings

  • Fakeer and the Arc

  • The Derelicts

  • Bawari Basanti

  • Pakshee

  • Second Sight

  • Tankbund

  • The Soul

  • Derric and Nida

  • DohnRaj

  • Fopchu

  • Gouri & Aksha

  • k o k u m

  • Mannequin Disorder

  • Merak

  • Micah

  • Saachi

  • Shreyas Iyengar

  • SIRI

  • TribeMama MaryKali

  • Won Tribe

  • Abdon Mech

  • Anoushka Sivasankar

  • Bebhumika

  • Corner Cafe Chronicles

  • Fox in the Garden

  • Huyana

  • Klanjan

  • Peekay

  • Perp

  • Priyanka Nath

  • RAJ

  • Rono

  • Samuel Apozozo

  • Tanmaya Bhatnagar

  • Anchit Magee

  • Anoushka Maskey x Cosmic Grooves

  • Chirag Todi

  • Frizzell D’Souza

  • Gaya

  • Lavi & Foenix

  • Meera Desai

  • Moli

  • Sidharth Bendi

  • Tin Tin

  • Utsavi Jha

  • Gandhar

  • Gooth

  • Harini Iyer

  • Jeremiah De Rozario

  • Nowhere Station

  • Queendom

  • Rishabh Iyer

  • Sagar Verma

  • Sanoli Chowdhury

  • Sreeja Chakra

  • Sugandha Ram

  • Tiana Tara

  • Aamir Rizvi

  • Aarifah Rebello

  • Abhibyanjana

  • Mangas

  • Akshita Mengi

  • Anika

  • Mohak

  • Punch M.

  • Pruthvi

  • Rae Mulla

  • Saila Da

  • Shama Kumar

  • Sheifali

  • Shourya Malhotra

  • Signal W

  • Tre Ess

  • Swara

  • Tarang Joseph

“AMI helped us understand the business without losing sight of the music.”

“AMI helped us understand the business without losing sight of the music.”

Ashwin Nath · The Derelicts

"We were fresh off releasing music with no idea what came next ; a place to meet others like us, learn from mentors, and grow."

"We were fresh off releasing music with no idea what came next ; a place to meet others like us, learn from mentors, and grow."

Ranj x Clifr

“The conversations were honest, practical, and deeply generous.”

“The conversations were honest, practical, and deeply generous.”

Andrew Sabu · Excise Department

"There's nothing quite like Amplify in India. I still work with most of the artists from my cohort, years later; it was the perfect kickstart right before my debut."


"There's nothing quite like Amplify in India. I still work with most of the artists from my cohort, years later; it was the perfect kickstart right before my debut."


Sudan

Ankur Tewari

Amit Gurbaxani

Aneesha Kotwani

Akhila Shankar

Ashish Jose

Anirudh Voletti

Atul Churamani

Ayan De

Ayush Arora

Byram Beatchild

D'Evil

Dhruv Singh

Dualist Inquiry

Fali Damania

Francoişe Bloque

Geraldine Zanska

Gianna Antonacci

Joshua Fernandez

Kate Rogers

Keshav Dhar

KJ Singh

Krishna Javeri

Laiq Qureshi

Luther Mallory

Mae Thomas

Mali

Manojna Yelluri

Misha Ghose

Natasha Mahindra

Ox7gen

Priya Darshini

Raghav Meatlle

Rahul Sinha

Ravdeep Anand

Ritwik Dey

Ritnika Nayan

Rohan Jain

Rufy Ghazi

Ruhi Batra

Rumpa Banerjee

Sandunes

Sandhya Surendran

Sebastian Zamora

Sheena Khalid

SickFlip

Komorebi

Tejas Menon

Tej Brar

Tracy De Sa

Uddipan Sarmah

Vasundhara Vee

Vijay Basur

Yama Seth

Vivek Raina

Yukil Ellias

and more

Faculty

Our Mentors

For each program, we tap into our strong network of mentors spanning the music business, creativity, and wellness, each one bringing hands-on experience from their own corner of the industry.

Ankur Tewari

Amit Gurbaxani

Aneesha Kotwani

Akhila Shankar

Ashish Jose

Anirudh Voletti

Atul Churamani

Ayan De

Ayush Arora

Byram Beatchild

D’Evil

Dhruv Singh

Dualist Inquiry

Fali Damania

Francoişe Bloque

Geraldine Zanska

Gianna Antonacci

Joshua Fernandez

Kate Rogers

Keshav Dhar

KJ Singh

Krishna Javeri

Laiq Qureshi

Luther Mallory

Mae Thomas

Mali

Manojna Yelluri

Misha Ghose

Natasha Mahindra

Ox7gen

Priya Darshini

Raghav Meatlle

Rahul Sinha

Ravdeep Anand

Ritwik Dey

Ritnika Nayan

Rohan Jain

Rufy Ghazi

Ruhi Batra

Rumpa Banerjee

Sandunes

Sandhya Surendran

Sebastian Zamora

Sheena Khalid

SickFlip

Komorebi

Tejas Menon

Tej Brar

Tracy De Sa

Uddipan Sarmah

Vasundhara Vee

Vijay Basur

Yama Seth

Vivek Raina

Yukil Ellias

and more

Faculty

Our Mentors

For each program, we tap into our strong network of mentors spanning the music business, creativity, and wellness, each one bringing hands-on experience from their own corner of the industry.

Our Supporters

The People

Our Team

Our Team

Tanish Thakker

Founder

Srikanth Natarajan

PROGRAMME MANAGER

Mehak Walia

experience & Operations co-ordinator

Upcoming Initiatives

Upcoming Initiatives

Now Closed

AMI South

First regional edition, hand-picked cohort from Tamil Nadu & Kerala, three week programme.

Register Interest →

Coming Soon

AMI Cohort 8

The next national cohort for independent artists ready to build sustainable careers.

Register Interest →

2026

Songwriting Camp

A residency for writing new songs, trying new styles, and collaborating with other artists

Register Interest →

2027

Artist Manager Programme

A focused development track for the professionals shaping artist careers.

Register Interest →

Tell us why we should consider you.

Tell us why we should consider you.

Maximum 400 words.